Andrew and crew from Project United appear to genuinely care about what they do. Clothing is one thing and they produce some quality gear but it’s the extras you get that differentiate. Like new product and concept reviews (outside their own brands). Snippets of health advice surrounded in humour to make them a little more palatable. Supporting the community with events and fundraisers without want for anything in return. Guys keep doing what you’re doing. I don’t see it anywhere else.